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How to establish and amplify your authority in your industry

Amplify Your Authority

March 18, 20242 min read

Establishing and amplifying authority in your industry starts with positioning yourself as a trusted leader who embodies the authentic voice and concepts of your brand.

Authority is about more than expertise - it's about building credibility, trust, and leadership with your audience and peers.

When you become a recognized authority in your field, doors open, opportunities present themselves and your business thrives.

So, how do you begin to establish and amplify your authority?


↪ Share Valuable Insights and Knowledge: Create and share high-quality content, such as blog posts, articles, videos, and podcasts, that demonstrate your expertise and provide value to your audience.

↪ Build a Strong Personal Brand: Develop a strong personal brand that reflects your unique perspective, values, and expertise, positioning yourself as a thought leader and influencer in your industry.

↪ Network and Collaborate: Engage with industry peers, influencers, and organizations through networking events, conferences, and collaborations to expand your reach and credibility.

↪ Provide Exceptional Customer Experiences: Give your customers exceptional service and experiences that exceed their expectations, turning them into loyal advocates who amplify your authority through word-of-mouth.

↪ Seek Speaking Opportunities: Share your knowledge and insights by speaking at industry events, webinars, and podcasts, positioning yourself as an expert and building credibility with a broader audience.


To begin amplifying your authority and taking your industry presence to the next level, consider the following steps:

↪ Identify Your Unique Value Proposition: Clarify what sets you apart from competitors and why your audience should trust and follow your guidance.

↪ Create Compelling Content: Develop a content strategy that aligns with your brand's values and goals, focusing on creating valuable, relevant, and engaging content that showcases your expertise.

↪ Engage Authentically: Engage authentically with your audience and peers through social media, blog comments, and industry forums, demonstrating your passion and commitment to your field.

↪ Leverage Testimonials and Case Studies: Showcase success stories, testimonials, and case studies from satisfied customers to build trust and credibility with potential clients.

How to fall in love with your brand and business

If you're ready to establish and amplify your authority and fall even more deeply in love with your business, I invite you to book a free call with me. >> here <<

Let's explore how we can collaborate to elevate your brand and position you as a trusted authority in your field.

Social Jane Media. Branding, Design, Consulting, Automation

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Sarah Glenn

Creator & CEO of Social Jane Media | Host of BRAND(ed), The Podcast

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Kimberly Olson

Working with Sarah has been a dream come true. Not only is she a genius with branding but she truly can take your vision and easily bring it to life visually. I highly recommend her.

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Karena Moss

Sarah is such a quiet force to be around. Each time I work with her, her calm and clear insight dissipates the murky mess of ideas in my head and brings my vision back into focus. She’s brilliant at seeing the big picture and breaking it down into manageable & achievable pieces.

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Jessica Perry

If you get a chance to work with Sarah, JUMP! She knows what she’s doing and can guide you in the right direction, walk alongside you and cheer you on.

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Anna Henry

Her ability to envision what you need/want for business and then create that vision into a design you can see & share is incredible! It is always an amazing experience to work with her!

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Pamela Taylor

I am absolutely thrilled with the logo Sarah created for my business! She went above and beyond, capturing my vision perfectly with the stunning powerful colors and impeccable design. Sarah’s creativity and talent exceeded my expectations. I highly recommend her for all your business branding needs.

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Alyece Smith

As a fellow Branding specialist, when I don’t have the time to do the design work for my business, I call Sarah! She gets my aesthetic and puts together beautiful designs and automation that works!

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Sydney Crowe

Working with Sarah of Social Jane Media was an incredibly smooth process. I had her build a workbook for a masterclass I was running along with a landing page and email sequence. She was able to catch my brands vision on the first attempt and had everything completed so efficiently. I will definitely hire her again!

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Lori Barthlow

She created a wonderfully functional lead magnet and a captivating Facebook cover for my practice in a remarkably short amount of time. Her creativity is impeccable, delivering exactly what I had envisioned.

How Do I Know If I Need Branding?

Branding creates awareness, implements automation in all the right places and up-levels your business at every stage. There is no starting point too small! We all start with one email subscriber.

How Do I Start The Branding Process?

Talk to someone about the vision you have for your business. Having a creative brain dump/strategy session boosts momentum in a really big way! I offer a free Brand Q+A call. If you'd like to chat, grab a time — CLICK HERE

How Much Does Branding Cost?

I fully customize my work to you and your business, so your investment depends on your goals. This optimizes the authenticity of your brand and plugs me into your business to provide helpful insight. Visit the SERVICES page to book a time block for your business.

How to Build a Sales Funnel that Works 24/7

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